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Lawn Mowers Market is expected to generate a revenue of USD 6.5 Billion by 2032, Globally, at 12.3% CAGR: Verified Market Research®

The Lawn Mowers Market is expanding due to increasing demand for sustainable landscaping, urban green space development, and growing adoption of electric and robotic mowers. However, high equipment costs and maintenance challenges are restraining rapid adoption. The shift toward battery-powered, smart, and eco-friendly mowers continues to define market evolution.

Lewes, Delaware, Oct. 22, 2025 (GLOBE NEWSWIRE) -- The Global Lawn Mowers Market Size is projected to grow at a CAGR of 12.3% from 2026 to 2032, according to a new report published by Verified Market Research®. The report reveals that the market was valued at USD 2.3 Billion in 2024 and is expected to reach USD 6.5 Billion by the end of the forecast period.

Lawn Mowers Market size is projected to reach USD 6.5 Billion by 2032, growing at a CAGR of 12.3% from 2026 to 2032. 

For a detailed analysis of industry trends and growth drivers, explore the full Lawn Mowers Market.

Browse in-depth TOC

202 - Pages

126 – Tables

37 – Figures

Global Lawn Mowers Market Overview

Market Driver

1. Increasing Focus on Landscaping and Green Infrastructure Development:
The surge in landscaping activities across residential, commercial, and public infrastructure projects is significantly fueling the growth of the Lawn Mowers Market.

  • Rapid urbanization and rising disposable income have encouraged property owners to invest in aesthetic and sustainable outdoor spaces.
  • Governments and municipalities are allocating budgets for green infrastructure and smart city developments, driving the adoption of lawn care machinery.
  • Businesses such as hotels, resorts, golf courses, and corporate parks are also emphasizing well-maintained landscapes to enhance brand appeal and environmental value.
  • Moreover, the trend of DIY (Do-It-Yourself) gardening among homeowners is boosting retail demand for compact and efficient lawn mowers.
  • This strong momentum in landscaping and eco-friendly development initiatives continues to create lucrative opportunities for lawn mower manufacturers and service providers globally.

2. Growing Adoption of Electric and Robotic Lawn Mowers:
Technological advancements are revolutionizing the lawn care industry, positioning electric and robotic lawn mowers as the next growth frontier.

  • Consumers are increasingly adopting battery-powered and autonomous models due to their efficiency, quiet operation, and low maintenance.
  • These smart devices leverage GPS navigation, sensors, and IoT integration to deliver precision cutting and remote operability.
  • The growing focus on convenience, sustainability, and automation is accelerating the transition from conventional gas-powered mowers to intelligent, energy-efficient alternatives.
  • Manufacturers are investing heavily in R&D to introduce AI-driven models equipped with weather adaptability and energy optimization features.
  • Additionally, the rise of smart home ecosystems and tech-savvy consumers is fueling cross-category demand for connected lawn care solutions.
  • This growing trend toward automation and sustainability is expected to redefine the competitive landscape and open new revenue streams in the global Lawn Mowers Market.

3. Rising Demand for Eco-Friendly and Low-Emission Equipment:
Environmental sustainability is now a key purchasing factor influencing the Lawn Mowers Market.

  • With global emissions regulations tightening, both individuals and organizations are moving away from traditional gas-powered machines toward electric and hybrid models.
  • These eco-friendly mowers not only reduce carbon footprints but also lower operational noise levels, making them ideal for urban and residential use.
  • Governments in regions such as North America and Europe are offering incentives for adopting clean energy solutions, further propelling market growth.
  • Manufacturers are responding by developing lightweight, cordless, and zero-emission mowers that align with modern environmental policies and consumer expectations.
  • Moreover, sustainability certifications and brand reputation are playing a pivotal role in influencing purchasing decisions among B2B clients and contractors.
  • As sustainability becomes a global imperative, eco-conscious innovations will continue to drive growth and product differentiation in the Lawn Mowers Market.

Download a free sample to access exclusive insights, data charts, and forecasts from the Lawn Mowers Market Sample Report.

Market Restraints

1. High Initial Cost and Maintenance Requirements:
While technologically advanced mowers offer superior performance, their high cost remains a barrier to widespread adoption.

  • Robotic and electric models involve significant upfront investment, which limits affordability for small-scale users and residential buyers.
  • Ongoing maintenance expenses, spare part replacements, and software updates further increase the total cost of ownership.
  • In developing markets, where price sensitivity is high, this factor severely impacts market penetration and replacement demand.
  • Commercial operators often require multiple units for large-scale operations, amplifying capital expenditure.
  • Additionally, after-sales service availability and spare part costs pose challenges for long-term product sustainability.
  • Manufacturers must adopt cost optimization strategies, flexible financing options, and after-sales support networks to overcome these barriers and strengthen their global market presence.

2. Limited Battery Life and Charging Infrastructure:
Despite the growing shift toward electric lawn mowers, battery efficiency remains a key limitation.

  • Current battery technologies often fail to support extended operational hours, particularly for large lawns and commercial areas.
  • Long charging durations disrupt workflow efficiency, making continuous operations difficult for landscaping contractors and facility managers.
  • In many emerging economies, limited access to reliable electricity and charging infrastructure further restricts adoption.
  • Frequent recharging cycles also contribute to battery degradation, affecting long-term performance and customer satisfaction.
  • Manufacturers are investing in lithium-ion advancements and fast-charging solutions, but the gap between demand and technical capability persists.
  • To ensure scalability, stakeholders must focus on improving energy storage efficiency, promoting swappable battery systems, and building robust charging infrastructure.

Seasonal Demand Fluctuations and Weather Dependency:
The Lawn Mowers Market experiences significant fluctuations in demand due to seasonal factors.

  • Sales typically peak during spring and summer, when lawn care activities are at their highest, while off-seasons witness reduced usage.
  • Adverse weather conditions such as heavy rainfall, extended winters, or droughts can disrupt landscaping schedules and impact mower utilization.
  • This seasonality creates inventory management challenges for manufacturers and distributors, affecting annual revenue predictability.
  • Climate change and unpredictable weather patterns further exacerbate this restraint by altering regional lawn maintenance cycles.
  • Additionally, the commercial segment faces revenue dips during dormant periods, reducing repeat purchase rates and service contract renewals.
  • To mitigate this challenge, industry players are diversifying product lines, introducing all-season maintenance tools, and focusing on subscription-based service models to ensure consistent revenue generation throughout the year.

Geographical Dominance: North America dominates the global Lawn Mowers Market, driven by strong residential landscaping trends, high disposable income, and widespread adoption of smart and robotic mowers in the U.S. and Canada. The region’s well-established gardening culture and large commercial landscaping sector fuel consistent demand. Europe follows closely, supported by environmental regulations promoting electric and eco-friendly lawn mowers. Meanwhile, the Asia-Pacific market, led by China, Japan, and Australia, is witnessing rapid growth due to rising urbanization and expanding green infrastructure projects.

Key Players

The “Global Lawn Mowers Market” study report will provide a valuable insight with an emphasis on the global market. The major players in the market are Husqvarna Group, Deere & Company (John Deere), MTD Products, Honda Motor Co., Ltd., Toro Company, Briggs & Stratton Corporation, STIHL Group, Ariens Company, Kubota Corporation, and Bosch Power Tools.

Lawn Mowers Market Segment Analysis
Based on the research, Verified Market Research has segmented the global market into Product Type, End User Division, Distribution Channels, and Geography.

  • Lawn Mowers Market, by Product Type
    • Gas-Powered Lawn Mowers
    • Electric Lawn Mowers
    • Robotic Lawn Mowers
    • Reel Lawn Mowers

  • Lawn Mowers Market, by End User Division

    • Residential
    • Commercial and Professional
    • Institutional and Industrial Users
  • Lawn Mowers Market, by Distribution Channels
    • Retail Stores
    • Online Retail
    • Dealerships and Direct Sales
  • Lawn Mowers Market, by Geography
    • North America
      • U.S
      • Canada
      • Mexico
    • Europe
      • Germany
      • France
      • U.K
      • Rest of Europe
    • Asia Pacific
      • China
      • Japan
      • India
      • Rest of Asia Pacific
    • ROW
      • Middle East & Africa
      • Latin America

Strategic Insight:

Strategic analysis of the Lawn Mowers Market reveals strong opportunities for manufacturers to capitalize on eco-friendly innovation, automation, and urban landscaping growth, especially in North America and Europe. Despite restraints such as high costs and seasonal fluctuations, the market’s shift toward electric and robotic solutions presents lucrative entry points for new players. Businesses entering this sector should focus on sustainable product development, competitive pricing, and regional partnerships to enhance market penetration. Investing in R&D and after-sales service networks will further strengthen brand positioning and maximize returns in this evolving global lawn care equipment market.

To gain complete access with Corporate Or Enterprise Licensing, Visit The Lawn Mowers Market.

Key Highlights of the Report:

  • Market Size & Forecast: In-depth analysis of current value and future projections
  • Segment Analysis: Breaks down the market Product Type, End User Division, and Distribution Channels for focused strategy development.
  • Regional Insights: Comprehensive coverage of North America, Europe, Asia-Pacific, and more
  • Competitive Landscape: Profiles key players, their strategic initiatives, and innovation-driven growth approaches.
  • Growth Drivers & Challenges: Analyzes the forces accelerating growth and the restraints hindering large-scale adoption.
  • Challenges and Risk Assessment: Evaluates ethical debates, off-target effects, and regulatory complexities.

Why This Report Matters:

This report provides a data-driven perspective to help businesses identify emerging opportunities, assess competitive dynamics, and plan strategic investments. It delivers actionable insights into evolving market trends, technological advancements, and consumer behavior patterns driving the Lawn Mowers Market.

Who You Should Read This Report:

This report is ideal for landscaping equipment manufacturers, investors, distributors, facility managers, urban developers, and research professionals seeking to understand market growth trends and capitalize on expanding opportunities in the global Lawn Mowers Market.

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Top 10 Lawn Mower Manufacturers making trimming easy for landscaping professionals

Visualize Lawn Mowers Market using Verified Market Intelligence -:

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With a team of 500+ Analysts and subject matter experts, VMR leverages internationally recognized research methodologies for data collection and analyses, covering over 15,000 high impact and niche markets. This robust team ensures data integrity and offers insights that are both informative and actionable, tailored to the strategic needs of businesses across various industries.

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